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Our Expertise

SHOPPER
MARKETING

Insight driven, marketing approach that positively influences purchase and consumption behaviour, at key touch-points on shoppers' decision journey.

CATEGORY
DEVELOPMENT

This is a process that focuses on combining insight, resources and capabilities to achieve a common goal of profitable category growth, that mutually benefits supplier and retailer.

SHOPPER
EXPERIENCE

Combines shopper science and insight to create a shopper buying process that seamlessly delivers across the 4 Es of Ease, Economise, Entice and Experience.

SHOPPER
CULTURE

Creates an enduring appreciation of shopper behaviour and motivations within organisations, enabling the optimisation of marketing programmes , and in turn profitable growth.

What Makes Us Different?

We are curious about cultural and retail trends.
We understand both shopper and consumer mind-sets.
We get what makes retail tick, online and in-store.
We know how to convert brand equity into action.

We strive to create positive, enduring change in shopper behaviour.

OUR APPROACH

 INSIGHT

 STRATEGIC PLANNING

 CREATIVE SOLUTIONS

 EXECUTION

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The Team

We are a collection of over twenty creators, thinkers, plan-makers and doers. We have worked with dozens of retailers and brands, created and executed hundreds of shopper campaigns and researched thousands of shoppers. Here are some of our wonderful team.

  • yolanda liuzzi
    yolanda liuzzi
    Insight Executive
  • walt hollick
    walt hollick
    Operations Manager
  • stephen rust
    stephen rust
    Joint Managing Director
  • shaunagh casey
    shaunagh casey
    Marketing & Client Services Manager
  • seamus doogue
    seamus doogue
    Client Services Director
  • robert flavin
    robert flavin
    Strategic Planning Director
  • nina postnikova
    nina postnikova
    Financial Controller
  • jamie comerford
    jamie comerford
    I.T. Manager
  • erich manning
    erich manning
    Head of Design
  • eoghan phelan
    eoghan phelan
    Joint Managing Director
  • ciaran fitzgerald
    Chairman
  • Dearbhla O'Dwyer
    Account Executive

What people say about the team at V360º

“This was an exciting project which began with key consumer and category insights and culminated in an innovative in-store solution. Visualise created and brought the concept to life in-store and delivered brilliant execution which met our customers’ and shoppers’ needs. We were really happy with the simplifying of the fixture and the POS which helps shoppers easily navigate the beer category, providing inspiration through food cues and recipe info.”

Denis Murphy, Customer Marketing Manager, Molson Coors, Ireland

“I know that when I work with Visualise that they are shopper-centric and focused on ensuring that the right message is on each piece of POS for maximum impact. Visualise have the experience and expertise to deliver against timelines and objectives on campaigns.”

Louise Priestman, Shopper Marketing, PepsiCo Ireland

“The team did a superb job with our brief to better understand the frozen and chilled fish categories.  Strong insights, coupled with a very clear commercial sense of how this would be sold through to the business and trade, enabled us to execute a new shelf layout for frozen fish, new positioning and portfolio focus for Donegal Catch and a clear innovation pipeline.”

Matt Bentley, Marketing Director, Green Isle Foods Ltd.

“The team were able to help us to really ignite our new business venture, by providing us with the insight, roadmap and tools we needed to become the lunchtime experts. As well as helping us to build stronger relationships with our retail and food service partners.”

Diarmuid Shanahan, Managing Director / Co-Owner, Freshways Food Co.

V360, Unit 15 Solus Tower Estate,
Corke Abbey Road,
Bray,
Co Dublin
info@visualise.ie
+353 (1) 2814847

Get in Touch

We're here to help! If you have any questions regarding our services and how we can help you, please send us an email via the contact form below.